January 16, 2019

Helping SMEs to Succeed: Would you survive in the Dragons’ Den?

In our first blog on how to help SMEs to succeed,  we outlined some of the challenges of setting up a SME and pointed out that much of the support for SMEs does not recognise the massive variation in different types of SME owner, and their different emotional needs. Against this backdrop, in this second […]

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January 14, 2019

The transformation of the customer insight industry: what this means for your team

In this post, we start by looking at the key drivers behind the transformation of the customer insight industry. We then look at what this means for the way customer insight professionals operate in this new environment. We conclude by outlining three core skillsets that customer insight professionals need to cultivate to make a success […]

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January 9, 2019

Helping SMEs to Succeed

In a series of three weekly blogs, David Smith of DVL Smith and Excellence Tools looks at the challenging issue of helping UK SMEs succeed in an increasingly competitive market place. In the first blog, we look at the challenges many SMEs face in getting underway and surviving that critical first year. In the second […]

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December 11, 2018

DVL Smith to launch a new capability building programme: The High Performance Customer Insight Professional

DVL Smith will be launching its High-Performance Customer Insight Professional capability building programme in the New Year. There is a module in the programme on Sensemaking: how to combine evidence to build a holistic picture of the customer. There is also a module on Story Building: how to construct an integrated narrative. And there is an Influencer module: how to overcome any barriers […]

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November 26, 2018

MRS Financial Services Conference: Stuck in the 70s! Why our understanding of the SME sector needs a reboot!

At the Market Research Society’s Financial Services Conference on 15th November David Smith, Adam Riley of Decision Architects and Stuart Baker of MetLife presented ‘Stuck in the 70s! Why our understanding of the SME sector needs a reboot!‘. Starting from the definition of SMEs set down in the early 1970s, this presentation explores new ways of thinking […]

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November 7, 2018

The Three Counties Radio: SME Brexit Debate

David Smith was one of the invited guests for the Three Counties Radio debate, sponsored by the Federation of Small Businesses, on the subject of helping SMEs cope with the UK’s transition out of the EU. The panel consisted of a mix of people with different views on Brexit: Baroness Sal Brinton, President of the Liberal […]

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October 18, 2018

How best to showcase the value of investing in insight – ESOMAR Berlin Congress 2018

Following the presentation by David Smith and BV Pradeep of Unilever at the ESOMAR Berlin Congress 2018 on how to showcase the investment in insight, a video of this session is now available from ESOMAR. The presentation identified six key themes that the project team, led by David Smith, will be incorporating into a White […]

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October 11, 2018

DVL Smith and Excellence Tools support the MRS SME Initiative

David Smith has been part of the Market Research Society Working Party looking at how to make market research more accessible to the smaller business sector. One major outcome of the initiative has been the creation of a Market Research Society Research for Small Business website. On Research for Small Business, David Smith provides an […]

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